Wednesday, May 9, 2018
Right now it's time to start planning for the fall, and even though sometimes it feels like it's far away, I know it's coming up so fast. We'll again spend the whole summer in Finland, and this time I'm taking work with me in a different way. Not only observing and supporting other small businesses by shopping their clothes, but by going to Fashion Weeks and meeting with people from the scene. I'm starting to take myself and the business more seriously, and it feels super good.
The goals are way high, (and I still feel shy about talking about them) but then again, what's the point of aiming low, right? ;) My ambition comes from a place of abundance and love, and gratitude for being the lucky duck that I am. I'm turning my privileged life into something meaningful, beautiful and good, and will make most out of the chances that have been given to me. Cheers to that!
Thursday, January 18, 2018
What a day with some amazing ladies! A pro photographer (Cory Marie Podielski), a pro make up artist (Misty Kelischek) and two crazy gorgeous friends who agreed to model for the photo shoot! I'm a lucky lady with such a dream team around to help with my business!
After naming the print "Unity", I got inspired to ask my beautiful friends Hannah and Molly to be the models. They are identical twins, and love each other like no other. I know Hannah (the one with the big hair) from living close to her here in Brasstown and dancing with in the same group of ladies (with our wooden cloggs on!). She's a yoga teacher, ayurvedic counselor, a potter and a singer/songwriter. Molly works as a postpartum doula. It was so cool to see the sisters hang out and be silly together. They come from an artsy/craftsy family, where they have gotten used to being photographed all through their lives. It was so nice and so easy to make them look good and happy in the pics! Sisters Unite!
For these pictures I wanted to have a bit of a tropical and magical feeling. So we added colorful fruits and flowers, and again kept on going with the white/light background. The jewelry is made by the wonderful Julie Mills, who happens to be our neighbor at the studio!
The final pics will be out soon, I just can't wait to see them and show them to the world!
Have a good week!!
Monday, October 2, 2017
Fall Festival at the John C Campbell Folk School in the beginning of October. It's great to have some deadlines that make me do things fast and efficient!
This print started out with looking up images of things I find beautiful or somehow meaningful. I printed a pile of pictures that I found online - big ocean waves, pearl necklaces, hands, a map, lotus flowers and birch leaves. Then I traced the pictures through the paper with a pencil to have simple drawn images of the pictures. Then I photographed those drawings and downloaded them to the photoshop. The image had a hundred million layers when I worked on choosing, combining, scaling and cropping all the parts. For the first time ever, I also wanted to try out making a continuing pattern. And it was so much fun! And so slow! And a bit stressful! But I'm really happy with the result. These cotton fabrics will make shirts, maybe skirts or dresses. The canvas will make parts of meditation pillows.
At this point it's also essential to mention that Spoonflower is the company that printed the image on the fabrics! They are based in Durham (NC!), and have a wide selection of fabrics, also some organic ones, that I chose for my designs. Their website and service is easy to use and they have a whole big community of crafters and designers that are into pattern design. Check it out!
Thursday, September 7, 2017
Cory Marie Podielski taking the pics and she was so good. Making sure the kids were in a nice pile and the parents were feeling happy. Catching these moments that just run by as quick as a lighting! For the people who don't know Corie Marie, she's one of those amazing renaissance ladies who are pros in so many areas - in her case at least photography, graphic design, pottery and dance! And, she is so witty and fun to be with. I had the chance to take her belly dance classes last spring and it was soooo fun!
In these pics I specifically asked for a white background, so that it would fit the general visual look of what we do, but also to make it possible for me to play with the pictures later in Photoshop. I started out experimenting some already, but I'm feeling a bit rusty and a bit shy, so those images will be published here a little later ;)
Monday, August 28, 2017
The jacket is by St.Malandra, a Finnish indie business, combining colorful clothing and yoga :) Sounds familiar, right?! It's so nice to come across some like-minded, friendly and interesting companies, and people behind them. And I have to say the name is just genius! Anybody familiar with capoeira or brazilian culture would know that malandragem is a thing - in a lack of a better translation, the name of the company would be in english maybe something like Saint Mischievous. Isn't that great! St.Malandra sews everything in Helsinki and gets their material by traveling in different places in the world. They just seem like they want to make the world a happier place, by sewing and selling cool clothes and teaching yoga. Makes so much sense!
The theme of my summer, spying on european people (haha, I'm becoming a foreigner!) was definitely prints. Colorful patterns in kids and adults clothing, crazy leggins with asymmetrical prints and different colorful prints combined together. The amazing flower pattern below is by Uhana Design, another Finnish company manufacturing their clothes in Europe (in Finland and Portugal). This is the pattern that has gotten so much inspiration in me that I can barely wait until I have time to draw and draw and draw, and then do some sweet photoshopping!
The fish pattern is from a baby shirt made by Vimma Clothing, a Finnish company making mainly baby and kids clothing, with some extremely nice pattens. It so happens, that while having brunch with some friends in Helsinki, I learned that a friend works as one of their designers. And according to her, the lady behind Vimma is a super sweet person - always smiles and sends really happy and motivating emails. And she has 6 (!) kids. Cheers to that!!!
Tuesday, July 18, 2017
The black and grey is a super stylish shirt from Reet Aus, an Estonian designer who's work is just perfectly interesting and beautiful. She has a clear style to her designs, she uses industrial waste in her production, and is basically making fashion in a way that makes sense for the earth. She did her doctoral research about "the possibilities of implementing upcycling within the fashion industry and mass production" and so, is a total rock star. Now she's using what she learner in her own company and design work, and spreading the word to other designers and companies. This is what we need in the world instead of all the scary, cheap, poisonous fast fashion brands! Be sure to check out reetaus.com for some style and inspirational reading. Hurray!!